http://www.equte.com Web Marketing | Conversion Optimization Mon, 15 Mar 2010 20:53:34 +0000 http://backend.userland.com/rss092 en For the first time on a routine week, Facebook has outpaced Google to become the most visited site on the internet. According to research from Hitwise, Google's share is still growing, but at only a fraction of the pace of Facebook. The market share of visits to Facebook.com increased ... http://www.equte.com/blog/search/facebook-trumps-google-now-most-visited-site/ EQUTE -- The Wall Street Journal says that Google has been testing a new set-top box to create their own schedule and find videos from around the internet and TV shows -- and deliver Google ads to everyone. Google Inc. is testing a new television-programming search service with Dish ... http://www.equte.com/blog/tech/get-ready-google-tv-search-coming/ The partnership between Yahoo! And Microsoft hit another big milestone as the companies give some hint of when major changes to advertising will actually happen. Details are few, but one thing is certain, Yahoo's advertising center will migrate over to the Microsoft Ad Center when the process is finally ... http://www.equte.com/blog/search/yahoo-and-microsoft-reach-milestone-in-search-alliance/ When Foursquare first came out, it seemed like just another silly social app for iPhone geeks, but now that it has had some time to grow, it's becoming a must have for just about any business. Major players like Zagat have signed on and will be doing more than ... http://www.equte.com/blog/social/if-you-arent-on-foursquare-get-to-it/ The Search Engine Strategies conference is one of the greatest conferences to hit up for the SEO worker. Experts and novices alike can get some good information out of the show. The conference features a lots of great speakers from big New York powerhouses such as the New ... http://www.equte.com/blog/search/ses-is-coming-are-you-going/ EQUTE -- While press releases have been key to getting into the media, but it was murky how they affected search traffic once they made it online. PR powerhouse PRWeb said before that it pushed search traffic by a large margin. "Search engine rankings are arguably the most ... http://www.equte.com/blog/search/the-secret-is-out-press-releases-mean-major-traffic/ EQUTE -- As Google continues tweak its use of canonical tags to work across domains, Bing is saying that the tags aren't all that necessary for their search results. Bing Search Engine Land told webmasters should essentially use canonical as a last resort. “Our first and foremost advice is the ... http://www.equte.com/blog/search/bing-says-301-directs-needed-not-canonical-tags/ EQUTE -- Augmented reality is nothing new, it was featured prominently in James Cameron's Terminator allowing Arnold Schwarzenegger to see a slew of information on a sort of heads up display. Now you don't have you don't have to be a robot, or even a star to tap into ... http://www.equte.com/blog/social/advertisers-augmenting-sales-with-augmented-reality/ EQUTE -- John Chow has a great article about how to get featured in traditional media, something that can propel a company, blog, individual to bigger news sources and smaller alike. In a blog entry , Chow gave some pretty good tips about how to go about getting into ... http://www.equte.com/blog/branding/how-to-get-newspaper-coverage/ EQUTE -- New research shows again that Microsoft users have a better click through rate for advertisers. According to Chitika, a survey of 135 million impressions showed 1.05 percent of clicks came from consumers browsing with Internet Explorer -- 40 percent higher than Firefox users (0.66 percent), 50 percent ... http://www.equte.com/blog/branding/are-microsoft-users-the-best-target-market/